Villas of Holly Brook holds grand opening

Drew Veskauf TimesNewspapers
A new assisted living facility for senior citizens held its grand opening Saturday. The Villas of Holly Brook, 1709 N. Main St., in Morton opened with a ribbon cutting and a tour of the facility.

A new model of assisted living has reached Morton with the grand opening of the Villas of Holly Brook.

About 300 people attended the ribbon cutting Saturday and were offered a lunch and tour of the facilities.

Executive Director Jamie Troyer said the model of the Villas of Holly Brook is advanced and focused on independent living and staying active.

“They really call it a premier assisted living,” Troyer said. “We definitely take technology and where that’s going ... where baby boomers are out and about and they’re looking for something to meet their needs.”

Troyer has been involved with assisting senior citizens since she was about 8-years old and worked in her first retirement community in 1995.

The Villas of Holly Brook are owned by State Rep. Reggie Phillips, R-Charleston, and started the assisted living facilities in 2008.

“He got such a positive response form that that he kept building from there,” Troyer said.

Morton is the latest of seven Villas of Holly Brook to be built. 

“(Phillip’s) always interested in giving back to the community,” Troyer said.

“That is just that going above and beyond perspective. People have been working their entire life so why shouldn’t they get what they deserve.”

With each new facility built, the next one has been expanded more than the last, Troyer said.

“That’s just blending in with the times. We used to be all about charm and country feel,” Troyer said.

“The design was very different back in the ‘80s and ‘90s.”

The facility consists of 50 apartments along with a variety of recreational and medical services. Included in the facilities is a theater room, a cafe area, exercise room and a spa.

The apartments themselves come unfurnished, but are equipped with a microwave and refrigerator.

Troyer said the hopes of having unfurnished apartments is to make the area feel more like home — allowing residents to customize their area in how they would like.

“Rather than sell everything, they can bring it to their new home,” Troyer said.

For medical needs, Troyer said there are certified nursing assistants on property at all times to provide services and a full-time nurse on scene during the day and on call the remainder of the time.

The Villas of Holly Brook also offers transportation to and from other medical facilities and in-house transportation to help residents get where they need to be.

Although the grand opening was held Saturday, the facility needs to be fully certified by the state, something that Troyer believes will be completed by mid-May. For now, two apartments were cleared for residents to move in, but the others will have to wait.

Troyer said 35 rooms are rented with 15 available.

The Villas of Holly Brook is located at 1709 N. Main St.

For more information, visist For those looking to reserve a room or join the waiting list, call Troyer at 264-0341.